Accenture

 

ROLE: ART DIRECTOR

 

Take the World By Cloud

A B2B spot that showcases what cloud technology can do.

 
 

Responsibilities Included:

  1. Worked with team to finalize concept. Also helped select the 6 scenes featured in the spot that truly captured the ‘Take The World By Cloud’ spirit.

  2. Created directors brief, interviewed directors and reviewed treatments. Was integral in the final selection of Daniel Kleinman as the director for the spot.

  3. Worked with Framestore to create CG clouds and 3D objects including the ping pong robot arm and the buildings in the high wire scene. Provided detailed feedback and references to perfect these visuals from the look and feel of each item, to the pace of the transitions.

  4. Helped narrow down, interview and select the final cast.

  5. Created pre-production decks that laid out the selects for wardrobe, hair, makeup and accessories for each actor/model. I also created the shot lists, propping, and on set caveats.

  6. Provided feedback on location scouting.

  7. Attended 4 day live action shoot in LA and was the Art Director on set. Provided live feedback on set for each take, made adjustments on the go and ensured we had every angle covered.

  8. Oversaw production of content in post. Provided feedback directly to the edit team and color grader during live sessions.

  9. Maintained client relationships through regular live updates.

  10. Helped finalize music selection for the :30s and the :15s working directly with music houses on original compositions.